The Wall You Keep Hitting Is the Way Forward

You ever stand over your bed at 10pm (midnight for some of you), exhausted… and pick up your phone anyway?
You know you need sleep. You know it’s good for you. But somehow, you’re still scrolling.

That’s resistance.
And most of us are at war with it every day.

In Grow or Die, we talk a lot about the journey of growth. And one thing I’ve seen again and again—both in myself and in others—is how naturally we take the path of least resistance. Like water flowing downhill, we reach for whatever feels easiest. But the habit of avoiding resistance quietly holds us back from becoming who we say we want to be.

Growth isn’t about finding more motivation. It’s about building the muscle to keep going without it.

The Cost of Avoiding Resistance

Every time we dodge resistance, we widen the gap between what we say we want and what we actually do.

I’ve seen it too often: people set big goals, start strong, and then quietly slip away the moment it stops being convenient. Not because they’re weak, but because they never built the muscle to push through.

Data backs it up. Studies show that people who avoid small challenges over time feel more stuck, less motivated, and more misaligned with their values.

So let’s just call it:
You will not grow if you avoid resistance.
Resistance isn’t the enemy. It’s an invitation.

And the only way to accept that invitation is to take action.

Starting with the “What,” Even If You’re Not Ready

In Grow or Die, we’re big on reps.
You won’t always have clarity before you take action. And that’s okay. Sometimes the rep comes first. You do what you know is good for you, even if you don’t fully understand it yet. And over time, the meaning starts to take shape.

The “what” is that first rep.
Go to the gym. Turn off your phone. Write one page. Take the step—even if you’re unsure.

That first movement matters more than you think.
Clarity doesn’t always come before action.
But action can spark clarity.
And over time, consistency shapes conviction.

So what happens when that action meets resistance?

That’s where things get real.

Asking “Why” Changes Everything

Eventually, resistance gets louder.
You hit a wall and ask, “Why am I doing this?”

Don’t ignore that moment. Lean into it.

Most people stop there. They hit the discomfort and back off. But real leaders dig. Not just once. Over and over again.

Ask “why” until you find something that actually moves you.


Sometimes that digging reveals a misalignment. You realize you’re chasing something that doesn’t match who you want to be. And that’s okay. Letting go of something that no longer fits is part of growth too.

But other times, we walk away too soon.
Not because it’s wrong, but because our “why” wasn’t anchored deep enough. That’s the danger. If you never push far enough to build conviction, you’ll keep abandoning the things you actually need most.

3 REASONS WE STOP AT THE WALL

  • We mistake resistance for a sign to quit

  • We confuse discomfort with misalignment

  • We never take the time to anchor a real “Why”

When you avoid resistance, you don’t just rob yourself.
You rob the people who needed you to push through it.

Your “why” is what grounds you when everything else gets hard. It turns resistance into a compass, and repetition into transformation.

And no, it doesn’t always show up quickly.
Sometimes it takes months.
Sometimes it takes years.

But if you keep showing up, the “why” will meet you there.

A Quick Story From My Life

For me, this showed up in something as simple as sleep.
I used to stay up late even though I knew I needed rest. I’d wake up tired, foggy, and frustrated. People around me noticed. I noticed. But I kept doing it.

I was showing up tired to meetings, crashing midday, and convincing myself I could lead others while quietly running on fumes.

Eventually, I started asking myself why I kept avoiding rest. And I realized: if I want to be a healthy leader—the kind of person others can count on—I have to take care of the one body I’ve been given.

That was back in August 2023. And I’m still working on it.

Though I’ve made a lot of progress (averaging 7+ hours of sleep most months) I’m not there yet. I’m still anchoring into my “why.” It might take me a couple more years. But I’m okay with that.

Because the “why” I’m building is worth it.

From a Strong “Why” to a Powerful “How”

Once your “why” is strong, your “how” gets clearer.

You stop copying other people’s plans and start building rhythms that fit your life. You enjoy the process more. You stay consistent longer. And you stop needing external motivation because your internal conviction is strong enough to carry you.

This next part—this is what fires me up the most.

Once you’ve walked through resistance, you’re in a position to lead others through it.

That’s what leadership really is.
Not just doing hard things for yourself.
But becoming the kind of person others can follow through their own resistance too.

Face the Resistance You’ve Been Avoiding

Here’s your challenge:

Pick one area where you’ve been avoiding resistance.
Just one.

Then ask why.
Not once. Keep going. Until it hurts. Until it humbles you. Until it moves you.

Then share it—with someone you trust or inside the Growdie community.

Because if you can’t name one area you’re avoiding…
that’s the area.

And if you keep skipping this work,
don’t be surprised when your growth plateaus.

This isn’t about proving something.
It’s about becoming someone.

Don’t wait for clarity to show up.
Show up and let clarity meet you there.

Let’s stop avoiding the hard stuff.
Let’s grow through it.

One rep at a time. 💯

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You’ve Already Mastered One Life-Changing Habit (You Just Don’t Think About It)